A Lie Told Well Is

How Do We Regulate Our Emotions? The Answer Is Surprisingly Simple: By Thinking About Them. The Prefrontal Cortex Allows Each Of Us To Contemplate His Or Her Own Mind, A Talent Psychologists Call Metacognition. We Know When We Are Angry; Every Emotional State Comes With Self-awareness Attached, So That An Individual Can Try To Figure Out Why He's Feeling What He's Feeling. If The Particular Feeling Makes No Sense—if The Amygdala Is Simply Responding To A Loss Frame, For Example—then It Can Be Discounted. The Prefrontal Cortex Can Deliberately Choose To Ignore The Emotional Brain.

What You Discover When You Look At Creativity From The Perspective Of The Brain Is That It Is Universal. We're All Creative All Of The Time, We Can't Help But Be Creative.

The Imagination Is Unleashed By Constraints. You Break Out Of The Box By Stepping Into Shackles.

Every Creative Story Is Different. And Every Creative Story Is The Same. There Was Nothing. Now There Is Something. It's Almost Like Magic.

When We Venture Beyond The Edge Of Our Knowledge, All We Have Is Art.