Art Is A Personal Gift

Understanding The Mythology Of Your Partner, Your Customer And Your Audience Is Far More Important Than Watching The Instant Replay Of What Actually Happened.

Turn Strangers Into Friends. Turn Friends Into Donors. And Then Do The Most Important Job: Turn Your Donors Into Fundraisers.

No One Knows More About The Way You Think Than You Do.

Great Work Is Always Shunned At First.

It's Not Reckless, Because When We Leap, When We Dive In, When We Begin, Only Begin, We Bring Our True Nature To The Project, We Make It Personal And Urgent. And It's Not Abandon, Not In The Sense That We've Abandoned Our Senses Or Our Responsibility. In Fact, Abandoning The Fear Of Fear That Is Holding Us Back Is The Single Best Way Not To Abandon The Work, The Pure Execution Of The Work. Later, There's Time To Backpedal And Water Down. But Right Now, Reckless Please.