At The Heart Of Art

One Way To Sell A Consumer Something In The Future Is Simply To Get His Or Her Permission In Advance.

It's Time To Stop Complying With The System And Draw Your Own Map. Stop Settling For What's Good Enough And Start Creating Art That Matters.

The Good News Is That More Than Ever, Value Accrues To Those That Show Up, Those That Make A Difference, Those That Do Work That Matters.

The Resistance Is Not Something To Be Avoided, It's Something To Seek Out.

Personalizatio N Wasn't Supposed To Be A Cleverly Veiled Way To Chase Prospects Around The Web, Showing Them The Same Spammy Ad For The Same Lame Stuff As Everyone Else Sees. No, It Is A Chance To Differentiate At A Human Scale, To Use Behavior As The Most Important Clue About What People Want And More Important, What They Need.