Good Is The Enemy Of

Good-to-great Companies Set Their Goals And Strategies Based On Understanding; Comparison Companies Set Their Goals And Strategies Based On Bravado.

Focusing Solely On What You Can Potentially Do Better Than Any Other Organization Is The Only Path To Greatness.

It Is More Important To Know Who You Are Than Where You Are Going, For Where You Are Going Will Change As The World Around You Changes.

The Only Way To Remain Great Is To Keep On Applying The Fundamental Principles That Made You Great.

The Inner Experience Of Fallure Is Totally Different Than Failure. Going To Fallure Means 100% Commitment - You Leave Nothing In Reserve, No Mental Or Physical Resource Untapped, You Never Give Yourself A Psychological Out. Failure Means Making A Decision To Let Go, To Be Less Than 100% Committed, When Confronted By Fear, Pain And Uncertainty.