Good Leadership Is Always Human.

Trust Emerges When We Have A Sense That Another Person Or Organization Is Driven By Things Other Than Their Own Self-gain.

Our Struggles Are The Short Term Lessons We Learn To Achieve Long Term Success.

Usually What Happens Is Somebody Grabs Me And They Always Pull Me Off To The Side. Nobody Ever Does It Publically. They Say, "i Didn't Want To Be Here." Or, "i Don't Usually Like People Like You." Or, "i Didn't Believe The Things You Actually Talked About Would Work. I'm Here To Tell You That You Converted Me." That Happens A Lot.

The Concept Of Why Is Already In The Vernacular. It Is Now A Noun. "that Company Doesn't Know Their Why." "they Need To Learn Their Why." "that Politician Needs To Understand His Why." We Talk About It As A Noun. That Never Existed Prior To 2009. That Never Existed Prior To 2006 When I First Started Articulating It. This Is The Most Amazing Thing To Me. It Has Now Become A Concept. It's Part Of The Way We Think About Businesses And Transactions And Decisions.

Simple Ideas Are Easier To Understand. Ideas That Are Easier To Understand Are Repeated. Ideas That Are Repeated Change The World.