Good Marketers Measure.

Human Nature Is To Need A Map. If You’re Brave Enough To Draw One, People Will Follow.

We Need To Care Enough To Connect, To Put Ourselves At Emotional Risk And Play One Note Worth Hearing.

Art Is Frightening. Art Isn't Pretty. Art Isn't Painting. Art Isn't Something You Hang On The Wall. Art Is What We Do When We're Truly Alive. An Artist Is Someone Who Uses Bravery, Insight, Creativity, And Boldness To Challenge The Status Quo. And An Artist Takes It (all Of It, The Work, The Process, The Feedback From Those We Seek To Connect With) Personally.

It's Not Reckless, Because When We Leap, When We Dive In, When We Begin, Only Begin, We Bring Our True Nature To The Project, We Make It Personal And Urgent. And It's Not Abandon, Not In The Sense That We've Abandoned Our Senses Or Our Responsibility. In Fact, Abandoning The Fear Of Fear That Is Holding Us Back Is The Single Best Way Not To Abandon The Work, The Pure Execution Of The Work. Later, There's Time To Backpedal And Water Down. But Right Now, Reckless Please.

Black Friday Is A Media Trap, An Orchestrated Mass Hallucination Based On Herd Dynamics And The Media Cycle.