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Graphic Design, Which Evokes The Symmetria Of Vituvius, The Dynamic Symmetry Of Hambidge, The Asymmetry Of Mondrian; Which Is A Good Gestalt, Generated By Intuition Or By Computer, By Invention Or By A System Of Coordinates, Is Not Good Design If It Does Not Communicate.
-Paul Rand
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Graphic Design, Which Evokes The

Paul Rand
Graphic Design, Which Evokes The Symmetria Of Vituvius, The Dynamic Symmetry Of Hambidge, The Asymmetry Of Mondrian; Which Is A Good Gestalt, Generated By Intuition Or By Computer, By Invention Or By A System Of Coordinates, Is Not Good Design If It Does Not Communicate.
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Design
Intuition
Gestalt
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