I Just Think Things Should

It's The Unlikely Juxtaposition Of Creativity And Logic Which Causes The Wooliness And Confusion Around The Term 'innovation'. Everybody Wants To Be Innovative; Many Companies And Ideas Are Proclaimed To Be Innovative And No One Doubts That Innovation Is A Money Spinner. And, Thus, We Are All Looking For The Magic Formula. Well, Here You Go: Creativity + Iterative Development = Innovation.

My Interest In Film Is Sort Of Catholic - Apart From Science Fiction And Horror Movies, I'll Watch Almost Everything.

[m]anufacturing, Science And Engineering Are ... Incredibly Creative. I'd Venture To Say More So Than Creative Advertising Agencies And Things That Are Known As The Creative Industries.

Cordless Vacuums Are Designed For Quick Jobs, But You Need Enough Power To Do The Job; You Don't Want The Power Waning Over Time.

Engineers Are Behind The Cars We Drive, The Pills We Pop And The Way We Power Our Homes.