I've Occasionally Been Wrong About

If There's Any Object In Human Experience That's A Precedent For What A Computer Should Be Like, It's A Musical Instrument: A Device Where You Can Explore A Huge Range Of Possibilities Through An Interface That Connects Your Mind And Your Body, Allowing You To Be Emotionally Authentic And Expressive.

We Should Treat Computers As Fancy Telephones, Whose Purpose Is To Connect People.... As Long As We Remember That We Ourselves Are The Source Of Our Value, Our Creativity, Our Sense Of Reality, Then All Of Our Work With Computers Will Be Worthwhile And Beautiful.

Pop Culture Has Entered Into A Nostalgic Malaise. Online Culture Is Dominated By Trivial Mashups Of The Culture That Existed Before The Onset Of Mashups, And By Fandom Responding To The Dwindling Outposts Of Centralized Mass Media. It Is A Culture Of Reaction Without Action.

Advertisers And Marketers Should Be Looking To Bring New Experiences To Different Parts Of The Brain. It's A More Profound Idea Than Just Dropping A Billboard Into A Video Game.

Funding A Civilization Through Advertising Is Like Trying To Get Nutrition By Connecting A Tube From One’s Anus To One’s Mouth.