Ideas And Products And Messages

Anyone Who Knows The Marketing World Knows That Ideas Come And Go, And People Latch Onto Things And Think Of Them As A Kind Of Solution.

Sometimes Constraints Actually Create Success. Not Being Able To Swim Made Me Run. And Running Taught Me The Discipline I Needed As A Writer.

There Is More Going On Beneath The Surface Than We Think, And More Going On In Little, Finite Moments Of Time Than We Would Guess.

Character Isn't What We Think It Is Or, Rather, What We Want It To Be. It Isn't A Stable, Easily Identifiable Set Of Closely Related Traits, And It Only Seems That Way Because Of A Glitch In The Way Our Brains Are Organized. Character Is More Like A Bundle Of Habits And Tendencies And Interests, Loosely Bound Together And Dependent, At Certain Times, On Circumstance And Context.

It Is Those Who Are Successful, In Other Words, Who Are Most Likely To Be Given The Kinds Of Special Opportunities That Lead To Further Success.