If You Don't Toot Your

Your Customers Are Only Satisfied Because Their Expectations Are So Low And Because No One Else Is Doing Better. Just Having Satisfied Customers Isn't Good Enough Anymore. If You Really Want A Booming Business, You Have To Create Raving Fans.

Congratulations Offer More Potential Than Cash. The Amount Of Available Cash Is Limited, But Managers Have An Unlimited Supply Of Congratulations. It's Important To Pay People Fairly, But Managers Also Should Heap On Congratulations And Feed People's Souls.

Honesty Is Telling The Truth To Ourselves And Others. Integrity Is Living That Truth.

Life Is Special When You Reach Out Beyond Yourself To Be A True Servant Leader For Others.

No One Can Make You Serve Customers Well. That's Because Great Service Is A Choice.