If You're In Business It's

As Human Beings, We Always Expect Everyday Change To Happen Slowly And Steadily, And For There To Be Some Relationship Between Cause And Effect.

We Have, As Human Beings, A Storytelling Problem. We're A Bit Too Quick To Come Up With Explanations For Things We Don't Really Have An Explanation For.

So Long As The Stereotype Is Used As A Way Of Understanding How To Fix The Problem As Opposed To Demonizing A People Or Writing Them Off, Then I Think It's Ok.

I'm In The Storytelling Business, And So You're Always Drawn To The Unusual. And Early On, I Discovered That's The Easiest Way To Tell Stories... If You Come Up Through A Newspaper As I Did, Your Whole Goal Is To Get A Story On The Front Page, And You Only Get Something On The Front Page If It's Unusual.

Achievement Is Talent Plus Preparation