We Live In A Culture

Money Is 80% Behavior, 20% Head Knowledge. It's What You Do, Not What You Know.

Money Is Not Good Or Evil. It Has No Morals Or Intentions On Its Own. Money Reflects The Character Of The User.

Instead Of Just Purchasing An Ad Campaign, Target Test And Measure. Give An Ad A Small Try. If The Response Is Enough To Pay For The Ad, Make It Larger. With A Franchise, Ask The Most Successful Franchisees What They Did. Ask The Bottom Five Guys What They Did And Avoid It.

Stupid Is Not Illegal.

You Must Learn To Control Your Money, Or To The Permanent Deprivation Control You