You Can And Must Understand

We Live In Media, As Fish Live In Water.

The Paperless Office Is Possible, But Not By Imitating Paper. Note That The Horseless Carriage Did Not Work By Imitating Horses.

The Technicalities Matter A Lot, But The Unifying Vision Matters More.

Learning To Program Has No More To Do With Designing Interactive Software Than Learning To Touch Type Has To Do With Writing Poetry

Everybody Has Only A 24-hour Day. Most People, If They Increase Consumption Of One Medium (like Magazines Or Books) Will Cut Down On Another (like Tv). This Drastically Reduces The Sort Of Growth Some People Have Been Expecting.