You Want It To Be

Here's Conventional Wisdom: Success Makes You Happy. Happiness Permits You To Be Generous. In Fact, It Actually Works Like This: Generosity Makes You Happy. Happy People Are More Likely To Be Successful.

The Reason It Seems That Price Is All Your Customers Care About Is That You Haven't Given Them Anything Else To Care About.

When You Are Trusted Because You Care, It's Quite Likely The Revenue Will Take Care Of Itself

You Don't Become Indispensable Merely Because You Are Different. But The Only Way To Become Indispensable Is To Be Different. That's Because If You're The Same, So Are Plenty Of Other People.

Where Do You Put The Fear When You Choose To Innovate? The Fear Is There, But You Have To Find A Place To Put It.