Your Liberty To Swing Your

Sanely Applied Advertising Could Remake The World.

For Those Who Believe, No Proof Is Necessary. For Those Who Don't Believe, No Proof Is Possible.

The Best Mental Effort In The Game Of Business Is Concentrated On The Major Problem Of Securing The Consumer's Dollar Before The Other Fellow Gets It.

Individual Talent Is Too Sporadic And Unpredictable To Be Allowed Any Important Part In The Organization Society. Social Systems Which Endure Are Built On The Average Person Who Can Be Trained To Occupy Any Position Adequately If Not Brilliantly.

Democracy, As Has Been Said Of Christianity, Has Never Really Been Tried.