To Do Good, You Actually

Going Back To A Simpler Life Based On Living By Sufficiency Rather Than Excess Is Not A Step Backward.

Going Back To A Simpler Life Based On Living By Sufficiency Rather Than Excess Is Not A Step Backward. Rather, Returning To A Simpler Way Allows Us To Regain Our Dignity, Puts Us In Touch With The Land, And Makes Us Value Human Contact Again.

The More You Know, The Less You Need.

But I'm Really Trying To Run This Company Like It Is Going To Be Here A Hundred Years From Now. That's What's Important.

We Grow By Letting The Customer Tell Us. So When The Customer Tells Us That They're Frustrated, That They Just Got Their Catalogue And We're Already Out Of A Product They Wanted, Then It Tells Me That We're Not Making Enough. We Let The Customer Tell Us Instead Of Creating An Artificial Demand For Our Products. Any Time You're Making Products That People Don't Need, You're At The Mercy Of The Economy, You're At The Mercy Of Whatever Is Going On. So We Tried To Avoid That Situation.